Video has proven to be an effective and engaging medium online with exponential growth over the last two years. Mi9 has invested in developing a range of video products to engage your consumers and amplify the impact of your campaigns.

Through the Long Form video product, ninemsn Video Catch Up, Mi9 offers advertisers the opportunity to align their brand's with quality content from some of the best known providers, both local and global. These exciting options include Channel 9, Go!, gem, Warner Bros, Movie Extra, Freemantle Media, BBC and many more.

Advertisers can further extend their reach through video integrated into well-established titles across the network, including 9 News, TheFIX, Wide World of Sports, Woman’s Day, Cleo and more. With the unique blend of compelling content, trusted titles and targeting technology, Mi9 offers the exclusive mix, essential for achieving brand recognition and interaction; mass reach for video campaigns, specifically targeted to your audience.

Through the Microsoft Media Network, we offer a broad range of third party video advertising opportunities as well.

Mi9 also offers full video production solutions through both our Pixels Productions & 9mm teams, producing branded and bespoke video content solutions to suit your brand.

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Video Resources
Catch Up TVCatch Up TV
Catch Up TV has become extremely popular as it enables Australian's to watch their favourite TV shows according to their own schedule instead of the TV stations guide. In an average month, 45% of the Australian population are watching online video via a PC/laptop and 11% are streaming online video on their mobile.
Mi9 has seen video streams grow by 286% since the launch of our Catch Up TV player in April 2010, with the ninemsn audience spending an average of 1.7 million hours a month streaming video content across the network. The Voice is a recent success story with over 14 million videos streamed across the series!
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Branded Video ContentBranded Video Content - Part 1
'The Next Piece' is an initiative to explore the popularity of branded video content & how it will evolve over the next 12 months. This two part series kick starts the conversation by providing insight from industry visionaries who share their opinions & predictions as we see growing demand for this content from advertisers continue to increase.
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Branded Video ContentBranded Video Content Part 2
Part two of the 'Next Piece Series' continues the conversation from industry visionaries who share their opinions on what makes a good example of integrating brands into online video and how they see branded video content evolving in the near future.
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