Brand map

At Mi9, we offer more than 40 high-quality content sites including brands Australians have known and trusted for years. Across each of these sites, we also offer one of the widest ranges of advertising products, from performance to brand display, sponsorship, video, mobile, audience targeting, rich media and production of branded content.

10 - 12 years
13 - 18 years
19 - 25 years
25 - 35 years
35+ years      

NinemsnClick to site Ninemsn Ninemsn Overview: The ninemsn network is Australia’s largest news and entertainment network, reaching 38% of the online population. It’s the home of online content for 5.8 million Australians every month. Building on a strong heritage of 17 years as Australia’s most loved online content destination, a new ninemsn homepage was launched in November 2014. Daily MailClick to site Daily Mail Daily Mail Overview: The Daily Mail is the number one English speaking newspaper site in the world with 190 million monthly unique visitors globally, 4 billion page views and 2.4 million monthly shares. Already attracting 2.5 million Australians each month, this global phenomenon launched in Australia in 2014. 9jumpinClick to site 9jumpin 9jumpin Overview: 9jumpin is the new home of catch-up television to view the latest programs on the Nine Network and multi-channels Gem and GO! 9jumpin gives viewers more content to help deepen their TV viewing experience, so they can connect more with their favourite shows and stars. Outlook.comClick to site Overview: is the fastest growing email service in history, with 400+ million active email accounts, 265 million monthly UAs and 115 million daily visitors. XboxClick to site Xbox Xbox Overview: The Xbox platform is transforming home entertainment and pioneering interactive TV advertising. It offers marketers the interactivity and accountability of the web with the high definition impact of TV, reaching consumers where they are enjoying their entertainment - playing video games, watching TV and movies, listening to music and socialising. SkypeClick to site Skype Skype Overview: Skype is a global phenomena with 254 million users worldwide each month. It's for connecting and sharing experiences with your closest connections any way you like - through messages, voice calls, video chat or file and screen sharing. Windows 8Click to site Windows 8 Windows 8 Overview: Windows 8 brings together entertainment and productivity in a sleek operating system that is based all around you, the user. The Windows 8 experience is consistent across all touch points. No matter where you are or what device you are consuming on - tablet, PC, Xbox or Mobile - you have a unified experience with the new Windows 8 platform. It's intuitive, and gives consumers instant access to the people, apps, and stuff they want, so they spend less time searching and more time doing. Bing AdsClick to site Bing Ads Bing Ads Overview: Bing helps you find what you're looking for quickly and easily, with a look and feel that makes searching the web more instinctive. Bing's 3 pillars are recognising intent, visually organising results, and simplifying tasks. Bing will constantly evolve to give even better results, through innovative features. Our primary audience target are information seekers and connected socialisers. MSNClick to site MSN MSN Overview: MSN is comprehensive and broad, bringing together content from the most well-respected and influential media sources – including ninemsn and Australia’s other top news publishers. Integrated with services, sites and productivity tools, MSN helps people take action and get more done.

News, Sport, and Finance

Nine NewsClick to site Nine News Nine News Overview: Australia's number one news brand has just re-launched it's online offering, providing more Australians with up-to-the-minute breaking stories, wherever and whenever they want. The integration of Nine News on air and online allows for a truly cross-platform and streamlined news service, bringing audiences what's happening now. 60 MinutesClick to site 60 Minutes 60 Minutes Overview: Headline-grabbing investigative reports, interviews, profiles and stories serve to make 60 Minutes a consistent ratings success and popular news and current affairs website. WWOSClick to site WWOS WWOS Overview: The heart and soul of Australian sport – bringing the iconic TV brand to life online with exclusive commentary from a range of leading experts, together with the best selection of video from Nine Network sports programming, latest news, live scores and results. Nine News FinanceClick to site Nine News Finance Nine News Finance Overview: From guides for those getting started in finance, to strategies and tips for those building their fortune, ninemsn Finance has something for everyone. It’s the go-to destination for networking opportunities and tips for small business owners and consumers, and is equipped with a comprehensive range of tools that help users budget, save and invest. A Current AffairClick to site A Current Affair A Current Affair Overview: Along with extensive coverage of the big news stories, ACA regularly uncovers scandal, investigates crime, exposes corporate cheats and reveals failures in government departments. TodayClick to site Today Today Overview: Delivering continuous and extensive coverage of top stories in news, weather, entertainment and current affairs.

Health and Lifestyle

Australian GeographicClick to site Australian Geographic Australian Geographic Overview: Australian Geographic ninemsn FoodClick to site ninemsn Food ninemsn Food Overview: ninemsn Food
Offering Australian’s the richest and most engaging online food experience available anywhere, anytime. Our audience now has access to a library of over 25,000 recipes from trusted brands; Gourmet Traveller, Australian Women's Weekly and recipes+, as well as healthy eating tips, how-to-fact sheets, videos, dinning-out recommendations and meal-planning tools.
Younger YouClick to site Younger You Younger You Overview: Younger You is a trusted source of quality anti-ageing information and news, accessed by people conscious about their appearance and personally motivated to look their best. Our audience is committed to taking the time to find the services, products and treatments that work for them to reverse the effects of ageing and appear younger and more vibrant CosmopolitanClick to site Cosmopolitan Cosmopolitan Overview: Advice about everything from the best sex positions to which shoes will be hot this season. ElleClick to site Elle Elle Overview: Your daily hit of addictive style, beauty, pop culture, runway, and fashion and celebrity, news and trends. Ok!Click to site Ok! Ok! Overview: 100% celebrity glamour, taking you behind the velvet rope and inside the lives and homes of celebrities from Australia and around the world. NWClick to site NW NW Overview: All the latest Hollywood news, celebrity gossip and celebrity style and fashion, along with current entertainment news and reviews. Top GearClick to site Top Gear Top Gear Overview: A slab of Clarkson, Hammond, May and The Stig covered with a spicy BBQ sauce of Australia’s most interesting cars, people and experiences. TV WeekClick to site TV Week TV Week Overview: TV Week LifestyleClick to site Lifestyle Lifestyle Overview: Home to our extensive portfolio of brands covering everything from fashion and beauty to motoring, food and technology, Lifestyle is the first port of call for easy access to all of our rich and engaging content. Ninemsn homesClick to site Ninemsn homes Ninemsn homes Overview: Australia's most comprehensive home and lifestyle guide, helping you turn your 'house into a home'. A destination of inspiration, advice and practical DIY information – with expert advice and forums to share knowledge and ideas. Collaborating with the specialist homes titles (Australian House & Garden and real living) to have a market leading approach to the digital Homes category in Australia. Health & WellbeingClick to site Health & Wellbeing Health & Wellbeing Overview: Ninemsn Health & Wellbeing is the country's leading health website with over 600k unique browsers per month. Covering a wide variety of themes from exercise tips, nutrition information through to pampering and relationship advice, we have all your needs covered for a health and happy life. Mother & BabyClick to site Mother & Baby Mother & Baby Overview: is the online destination for women seeking information and reassurance on conception, pregnancy and raising a child. M&B not only informs but entertains women with comprehensive lifestyle features, an interactive community forum and as well as inspirational image galleries. MotoringClick to site Motoring Motoring Overview: ninemsn Motoring - the ultimate pit stop. Offering the male skewed audience the premium lifestyle and entertainment motoring website in Australia with the credibility of the biggest and best Australian motoring brands from Wheels, MOTOR, Street Machine, AMCN, ADB, 4x4 Australia, Auto Action as well as our partners, CarPoint and Rate City. Australian Women's WeeklyClick to site Australian Women's Weekly Australian Women's Weekly Overview: The Australian Women’s Weekly is one of the most iconic brands in Australia with the website attracting over 600,000 unique visitors a month. Offering thousands of the high-quality, ‘triple tested’ recipes as well as a wealth of editorial from health, style, family, living and inspirational celebrity features, it has all bases covered. CleoClick to site Cleo Cleo Overview: An online bible for young women aged 18-25, is a fountain of information for modern day living covering sex and relationships, staying in shape, the latest style and beauty trends as well as breaking entertainment news. It's a modern Australian girl's guide to life. Harper's BazaarClick to site Harper's Bazaar Harper's Bazaar Overview: Harper’s BAZAAR is the ultimate high fashion destination showcasing the very latest runway looks, beauty reviews, and catwalk videos. From savvy style blogs to inspirational style galleries, it's pure luxury online. Australian Gourmet TravellerClick to site Australian Gourmet Traveller Australian Gourmet Traveller Overview: A real taste of la dolce vita - A how-to guide for living life to the fullest: amazing food, the best restaurants and luxury travel destinations. Australian Gourmet Traveller is packed with sensational recipes, dinner party menus, inside news on the food and wine scene, leading restaurants and hotels, and lavish spreads on some of the world’s most intoxicating travel destinations. The site encapsulates the best that life can offer and speaks to those who don’t just aspire to the good life, but embrace it wholeheartedly. Shop Til You DropClick to site Shop Til You Drop Shop Til You Drop Overview: Shop Til You Drop website is based entirely on the rush of shopping. Covering the fashion, beauty, living and kids markets – it showcases key trends, sales, shopping news and products to help consumers do what they love best – shop! DollyClick to site Dolly Dolly Overview: is Australia’s top teen website with almost 60,000 visitors each month. It covers every aspect of a girl’s life from fashion, health and beauty to celebrities, entertainment and social issues. Zoo WeeklyClick to site Zoo Weekly Zoo Weekly Overview: The no.1 destination for Aussie blokes! Zoo Weekly is the #1 Men's Lifestyle site nationally based on UBs, page views and session duration - with an active community of over 236k registered users. ZOO offers a topical mix of News, Sport, Gags, Girls and Entertainment daily, providing men aged18-34 all the Pub Ammo they need to get them through the week. For users with an insatiable appetite for gorgeous babes, for the absurd, the weird and the hilarious, there’s no hotter destination on the web. Woman's DayClick to site Woman's Day Woman's Day Overview: The Woman’s Day website offers the latest in celebrity news including exclusive interviews, fashion and beauty trends, interesting real-life reads, health and diet advice, mouth-watering recipes and exclusive Woman’s Day TV.


Go!Click to site Go! Go! Overview: The digital extension of Nine Entertainment Company's youth orientated digital TV channel GO! Updates, video previews and blog discussion around the channel's key cult programs are the lifeblood on the site. TheFixClick to site TheFix TheFix Overview: TheFIX is Australia's No.1 entertainment website and the go-to destination for the latest showbiz news across Celebrity, Movie, Music and TV entertainment. TheFIX's audience laps up the site's irreverent take on the world of entertainment and celebrity, but also rely on heavily on TheFIX's TV, movie and gig guides to plan their highly social lives. NineClick to site Nine Nine Overview: The digital home of Channel Nine featuring the full Nine TV guide, mini-sites for all programs, sneak peeks of upcoming shows and full episode catch-up. Traffic to the site tends to be highest at the start of the week in line with TV ratings. to site Overview: Your comprehensive guide to over 6,000 bars and pubs across Australia, complete with audience generated ratings and reviews. GEMClick to site GEM GEM Overview: A website to promote Nine Entertainment Company's female targeted HD channel Gem and its key programs. to site Overview: The must-have companion when eating out, with reviews and key information on over 15,000 metro and regional restaurants Australia-wide.


9jumpinClick to site 9jumpin 9jumpin Overview: 9jumpin is the new home of catch-up television to view the latest programs on the Nine Network and multi-channels Gem and GO! 9jumpin gives viewers more content to help deepen their TV viewing experience, so they can connect more with their favourite shows and stars. ninemsn Video Catch-UpClick to site ninemsn Video Catch-Up ninemsn Video Catch-Up Overview: The home of all premium short form video content across the ninemsn network.


Ninemsn TravelClick to site Ninemsn Travel Ninemsn Travel Overview: The only website in Australia that brings together no-nonsense destination information from locals, independently selected hot deals from across the industry, and the latest news and galleries from around the world is ninemsn Travel. Cheeky, honest, functional and reliable - it's your one-stop travel shop. GetawayClick to site Getaway Getaway Overview: Getaway is Australia's favourite weekly travel show and has aired for nearly two decades. The Getaway site brings together all your favourite content from the program, including video and behind-the-scenes snaps, as well as exclusive travel deals. Join veteran favourites such as Catriona Rowntree and Dermott Brereton, along with hot new hosts including Sophie Monk and Jennifer Hawkins


Luxury EscapesClick to site Luxury Escapes Luxury Escapes Overview: Luxury Escapes CarSalesClick to site CarSales CarSales Overview: CarSales RateCityClick to site RateCity RateCity Overview: RateCity SeekClick to site Seek Seek Overview: Seek TicketekClick to site Ticketek Ticketek Overview: Ticketek to site Overview: EbayClick to site Ebay Ebay Overview: Ebay PRIMPEDClick to site PRIMPED PRIMPED Overview: PRIMPED
In focus:

Australia's number one news brand has just re-launched it's online offering, providing more Australians with up-to-the-minute breaking stories, wherever and whenever they want. The integration of Nine News on air and online allows for a truly cross-platform and streamlined news service, bringing audiences what's happening now.
Check out the site now!