ADDING SHAME TO FAME: THE FIX AWARDS RETURN

Tuesday, July 27, 2010
celebrities.ninemsn.com.au.advil-fix-awards
m.celebrityfix.com.au

Sydney, Australia – 27 July, 2010: Celebs everywhere will tread with trepidation when they hear Australia's No1 online entertainment destination, TheFIX, has today launched the second-annual Fix Awards, naming and shaming those we love to loathe, mock and make fun of.

For the next seven weeks, Australians can vote online or from their mobile for local and international celebrities nominated across the 18 tongue-in-cheek awards.

Hot (or should we say not) on the list for the top gong this year are 'Down Under Celine Dion', Delta Goodrem, plus her co-ordinated man-bag, Brian McFadden – both of whom are nominated for the Advil Pain in the Butt award, recognising those in the limelight who are just plain annoying.

Also tipped to attract mass votes from the nation this year is the Your Preferred Prime Minister award, with stylish slimmer and all round (well, a bit less round now) funny woman, Magda Szubanski on the nominee list. Jockstars Hamish and Andy, and Gold Logie fogie Ray Meagher are also in the running for this quick-to-be-coveted title.

Other award categories include Australia's Biggest Bogan, The Oompa Loompa Fake Tan Award and the Biggest Twit Award for the dumbest celebrity tweet….yes, featuring Jessica Simple-son, amongst other A-List illiterati.

Last year almost 25,000 Aussies voted in the Fix Awards, crowning Tom Cruise and Amy Winehouse the year’s Biggest Tool and Toolette, with Wino-Winehouse just pipping Paris Hilton to the post.

Voting opens today for the following eight award categories, with the subsequent 10 categories to be unveiled over the coming weeks.

Voting Opens Monday July 26, 2010
The Advil Pain in the Butt Award
Australia's Biggest Bogan
Biggest Twit (dumbest celebrity tweet)
Hottest Ginge
Biggest X-rated scandal
The Plastic Fantastic Award
Hottest New Heartthrob
Your preferred Prime Minister

Phased Voting Between August 3 and August 31, 2010
Most Distracting Celebrity Rack
Scuzziest Love Rat
Least Dressed Celeb
Best Lesbian Icon
Cutest Celeb Spawn
Crappest Red Carpet Dress
Give The Girl a Sandwich (skinny celebs)
Most likely to end up in rehab
The 'Oompa Loompa' Fake Tan Award
Dodgiest Photoshop

The 2010 Fix Awards winners will be announced on Monday September 6, 2010.

TheFIX is Australia’s leading online entertainment destination attracting over 200,000 UBs per day and more than 2.7million UBs a month.

Go to celebrities.ninemsn.com.au.advil-fix-awards online, or m.celebrityfix.com.au on mobile.

–ENDS –