NINEMSN ANNOUNCES LAUNCH OF DIGIKNOW

Friday, October 22, 2010
Australia's largest online publisher launches new online guide to digital living in the 21st century

Sydney, Australia, 22 October 2010: ninemsn today launched Australia's first lifestyle technology site, DigiKnow, aimed at keeping mainstream audiences up-to-date with the latest technology news, advice and reviews.

DigiKnow will provide up-to-the-minute technology news for men and women interested in using technology to enrich their lives.

ninemsn Director of Content Todd Forest said ninemsn was very excited to become Australia's first online publisher to provide clear, useful and interesting consumer-focused technology news for everyday people.

"DigiKnow is neither for 'geeks' nor 'technophobes'- it is for anyone who is interested in technology and how it integrates into consumers lives.

"Consumer demand for technology news has never been higher, as sales of computers, laptops and mobile phones are no longer driven by business growth, but by consumers," said Forest.

Offering technology news, product reviews, know-how explanations, tech translations of technological concepts, special deals, weekly blogs and a range of feature articles on technology in everyday life – DigiKnow delivers straightforward advice on what to buy and how to use it.

DigiKnow will focus on a broad range of consumer tech products from home entertainment, to mobile phones, laptops, and the internet and look at the products plus the way people use them.

Visit DigiKnow at digiknow.com.au

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