Ad Specs
The Viewers Choice
SPECS
The Viewer's Choice is an in-stream and display video ad format that allows the user to choose their video experience from two options.
Video
Video Format
AVI, FLV, MOV, MP4, MPEG, WMV
Aspect Ratio
Unconstrained, 4:3, 16:9
Dimensions
At least 640 x 480 (4:3) or 800 x 450 (16:9)
File size
100Mb max
Bitrate
Recommended 1500kbps (500kbps min)
Click URLs
One per video, 3rd party tracking accepted
Length
20 sec max.
Background
Colour
Solid colour, or gradient start & end colours (HEX or RGB colour values)
Logo
Colour
Vector format (EPS, AI, PDF) or bitmap with transparent background (PNG, GIF)
Headline
Character Limit
Up to 50 Characters(including spaces)
Thumbnail & Caption
Option 1 Thumbnail image
JPG, PNG; 400 x 230px
Option 1 Thumbnail Caption
up to 25 characters (including spaces)
Option 2 Thumbnail image
JPG, PNG; 400 x 230px
Option 2 Thumbnail Caption
up to 25 characters (including spaces)
Important Informationa. We recommend that all concepts/storyboards are submitted 3-4 wks before the campaign to ensure that the concept complies with the Ninemsn brand/design specifications.
Timelines & DeliveryAll material must be delivered at least seven (7) working days prior to campaign launch to ensure technical compatibility and internal concept approval

Note: If creative is late an estimated % of impressions equivalent to the prorated daily inventory level will be cancelled from the total impressions booked.
Resources
  • Atlas Resource Centre
  • Email MediaMind (formerly Eyeblaster) for specs and template
  • Doubleclick Studio Manager