Ad Specs
Side Panels
SPECS DOWNLOAD FORM & TIPS
NINEMSN SERVED SPECS - NOT AVAILABLEMUST BE THIRD PARTY SERVED
SITES THAT SUPPORT SIDEPANELSPlease click here to get the complete list of sites which support Side Panels.
All other sites are on a case by case basis. Please contact your sales or adops representative for spec's.
THIRD PARTY SERVED SPECS
Accepted 3rd Parties Atlas, Doubleclick-Motif, Eyeblaster, Facilitate and Eyewonder
Required Elements
Floating Panels
Dimensions
155 x 1200 (each panel)
Required Formats
swf only
Creative Message
within 140x980 space
SWF File Size
40kb (each panel)
Rich Flash File Size
n/a
Video/Sound
n/a
Expanding
n/a
ANIMATION SPECS
Duration
Subtle animation is allowed, but it can only play once - no looping. Flashing, blinking or excessive animations will not be approved
Frame Rate
21fps
Frequency Cap
n/a
Looping
n/a
FLASH SPECIFIC NOTES
Flash Version
Up to Version 9
Flash Script Version
Up to Flash Action Script 3
PANEL BLEED SPECS
LEFT PANELRIGHT PANEL
Colour should bleed to transparent at the Left and Bottom Edges of the panel Colour should bleed to transparent at the Right and Bottom Edges of the panel
BROWSER COMPATIBILITY
  • A full list of Eyeblaster OS browser compatibility executions can be found here
  • Safari is not supported
  • Important Informationa. The side panels must be 3rd Party Ad Served and built to the technical specifications of the 3rd party (list of supported vendors in table above). Please contact the vendor for more detail on these specifications.
    b. All concepts/storyboards must be submitted 10 working days before the campaign to ensure that the concept complies with the Ninemsn brand/design specifications.
    Functionalitya. Build - The full page OTP must be built to the technical specifications of the 3rd party (list of supported vendors in table above). Please contact the vendor for more detail on these specifications.
    b. Animation - Animation in the side panels is allowed, but can only play once with no looping(limited to 5 secs). Flashing, blinking or excessive animations will not be approved. If animation is activated by hovering then it needs to end when the mouse is moved off the animation/ad
    Design and Performancea.Content -To protect our brand please ensure:
  • All images and content are appropriate to the general audience nature of the homepage.
  • The ad does not try to launch an ad in a new browser window(pop up/pop under) or shake the browser window.
  • b.Design -The design follows complies with the following:
  • The sidepanels should have a solid background colour and fade to transparent at the bottom and sides
  • Advertisers logos must be below the masthead (site branding). A maximum logo size of 130px x 40px will be allowed. Any other graphical element must be below the ninemsn logo and only one product shot in each side panel
  • A limit of one price point is permitted per panel. Additional price points and promo text should be housed within the 300x250 ad unit
  • Content from the MREC should not bleed/flow directly into the sidepanel as they will not sit flush on the homepage, there is a 25px white margin between the MREC and right sidepanel
  • c.Performance -Please try to minimise the CPU load of any Ad Units submitted and bear in mind that there will be other flash elements on the page slowing down the user's machine. Any ads that cause excessive CPU load and damages user experience once tested on the page will not be accepted.

    Note: All ad executions are subject to approval and ninemsn reserves the right to request changes to content and/or execution for brand equity/user experience reasons. If you are unsure about a concept that you are working on please submit it to your sales rep for feedback.
    Timelines & Deliverya. All material must be delivered at least five (5) working days prior to campaign launch to ensure technical compatibility and internal concept approval

    Note: If creative is late an estimated % of impressions equivalent to the prorated daily inventory level will be cancelled from the total impressions booked
    Resources
  • Please use the Photoshop template for layout visual
  • Atlas Resource Centre
  • Email MediaMind (formerly Eyeblaster) for specs
  • Doubleclick Studio Manager
  • SITE SPECIFIC NOTES - POSITIONING OF PANELS
    Middle Content Area
    Sites
    970 Pixels WIDE SITE
    AWW, Channel Nine, Health, Dolly, Grazia, Money, Ralph, Recipe Finder, Womans Day, WWoS, YourBeautySpot, The FIX, Celebrity FIX, ShopTilYouDrop, MusicFIX
    980 Pixels WIDE SITE
    Gourmet Traveller
    990 Pixels WIDE SITE
    Zoo Weekly, Cleo, Cosmopolitan, FHM, Harpers Bazaar, Madison
    999 Pixels WIDE SITE
    NewWeekly (NW)
    1000 Pixels WIDE SITE
    MovieFix, Your Restaurants, Your Gigs
    1010 Pixels WIDE SITE
    News