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Ad Specs
Messenger Medium Rectangle
300 x 250
SPECS
DOWNLOAD FORM & TIPS
Messenger Medium Rectangle
NINEMSN SERVED SPECS
Dimensions
300x250
Image File Size
20kb
SWF File Size
40kb
Click/Destination URL
Required. Please provide the destination URL in a seperate txt file
Flash Click Command
Click
here
THIRD PARTY SERVED SPECS
Accepted 3rd Parties
Atlas, Doubleclick-Motif, Mediamind, Facilitate and Eyewonder
Image File Size
40kb
SWF File Size
40kb
Rich Flash File Size
100kb
Video (Polite Download)
1mb
Extended Video asset file size
10mb (see below)
ANIMATION SPECS (for both ninemsn and 3rd party served specs)
Duration
No limit
Frame Rate
21 fps
Frequency Cap
n/a
Looping
Permitted
Expanding
Allowed - see expanding medium rectangle specs font>
FLASH SPECIFIC NOTES (Both ninemsn & 3rd Party adserved)
Flash Version
Up to Version 10
Up to Version 10
Flash Script Version
Up to Flash Action Script 3
Up to Flash Action Script 3
Important Information
a.
This ad unit can be either ninemsn site served or 3rd party served, please find the applicable specs above.
Functionality
a. Clicktag:
For Ninemsn to served creative, please ensure the creative has been built with the ClickTag code embedded from
here
b.
Please be aware that you need to build the creative to specification of the 3rd party you're serving the ad through. EG Atlas, Media Mind, doubleclick, eyewonder
Design and Performance
a. Content:
To protect our brand equity please ensure:
All images and content of the Ad Unit are appropriate to the general audience nature of the page.
The ad unit does not alter the ninemsn brand, or alters the site page layout, navigation, design or content (including rearranging, destroying, pulling down or ripping apart).
The ad does not try to launch an ad in a new browser window(pop up/pop under) or shake the browser window.
b. Performance:
Please try to minimise the CPU load of any Ad Units submitted and bear in mind that there will be other flash elements on the page slowing down the user's machine. Any ads that cause excessive CPU load and damages user experience once tested on the page will not be accepted.
c. Looping:
Permitted
Note:
All ad executions are subject to approval and ninemsn reserves the right to request changes to content and/or execution for brand equity/user experience reasons. If you are unsure about a concept that you are working on please submit it to your sales rep for feedback.
Timelines & Delivery
a.
All 3rd party creative should be delivered to Ninemsn via 3rd party ad serving tags.
b.
Creative Elements (eg.flash files) to be sent along with the Tags so we can check these are to spec (excluded for Media Mind tags as we have access to the Media Mind user interface)
c.
All material must be delivered at least five (5) working days prior to campaign launch to ensure technical compatibility and internal concept approval
Note:
If creative is late an estimated % of impressions equivalent to the prorated daily inventory level will be cancelled from the total impressions booked.
Resources
Atlas Resource Centre
Email MediaMind (Eyeblaster) for specs
Doubleclick Studio Manager
Instructions for creatives
*ninemsn served (please see below for 3rd Party Specs)