Ad Specs
Longform Video is a 30 second (or longer) TVC running within a TV show in nineMSNs Catch Up TV video environment.
640x480 (4:3) or 800x450 (16:9)
Accepted Format
FLV, WMV, MP4 and MOV files
File Size
30Mb max
Supported Tracking URLs Impression, Click, Ad Start, Ad Mid Play, Ad End Play
Required Elements Click Through URL, all other tracking URLs are optional
Accepted 3rd Parties Atlas, Eyewonder, Mediamind, Doubleclick, Unicast
640x480 (4:3) or 800x450 (16:9)
Required Formats
FLV and MP4 files required
File Size
30 MB Maximum
Refer to Third Party Specific Notes
Video Duration Minimum 30 seconds and Maximum 60 seconds
Important InformationVideos must not exceed 60 seconds in length. Videos less than 30 seconds in length are permitted on a case by case basis. Design and Performancea. Content: To protect our brand please ensure all images and content are appropriate to the general audience nature of the homepage.
b. Sponsorships: All show sponsorships are Frequency Capped at 2 per user per day.

Note: All ad executions are subject to approval and ninemsn reserves the right to request changes to content and/or execution for brand equity/user experience reasons. If you are unsure about a concept that you are working on please submit it to your sales rep for feedback.
Third Party Specific Notesa. Ad Tag Format: All Third Party served ads must come as a VAST 2 formatted tag.
b. Video Formats: All VAST tags must supply the ad in two different formats; FLV and MP4.
c. Bitrates: It is mandatory that 3 bitrate options are supplied per format, to cater to users on different connection speeds. The following ranges should be used:
  • Low: 256 - 512 kbps
  • Medium: 512 - 768 kbps
  • High: 768 - 1024 kbps
Timelines and Deliverya. Creative assets must be submitted at least 5 working days prior to run date for approval to ensure technical compatibility.
b. Please note if creative is late an estimated % of impressions equivalent to the prorated daily inventory level will be cancelled from the total impressions booked
c. Ad is subject to approval and ninemsn reserves the right to request changes to content and/or execution.